Ford exec foresees major change for auto industry

A sustainable mobility model is required

Executive Chairman Bill Ford: “Ford Motor Co. is rethinking its mission as an automaker and testing a variety of alternative forms of mobility around the world.”  Makes sense in a context where over the next decade, there will be a 25 to 50% increase in urban dwelling, as about 1 billion people move into cities. In 25 years, a forecasted 9 billion people living in urban areas – more than the entire population of Earth today. And if this growing urban middle class is driving conventional cars, gridlock could block cities from functioning.

A sustainable mobility model is required: electric, autonomous, shared, multi-modal mobility.