Consumer acceptance of driverless technology

More than 1 in 4 Americans state they would support limits on humans driving cars.

One of the obstacles to commercialization of fully self-driving vehicles is consumer acceptance. In a national poll undertaken in the US, more than 1 in 4 Americans stated they would support limits on humans driving cars. It is incredible that the number is already as high as it is. As more is known about the technology and its potential benefits and as people come into greater contact with the technology (through such experiences as driverless shuttles at airports, theme parks, etc.), the percentage of citizens supporting the use of driverless vehicles will increase.

In an effort to increase consumer understanding and eventual acceptance of the technology, Google launched a friendly explanatory home page for its self-driving vehicle project and will be sharing monthly progress reports. This came following reports revealing that Google’s SDCs had been involved in 13 accidents over the course of over 1 million miles of testing. The company was quick to underline that the Google self-driving cars were not at fault. Google also celebrated the fact that their SDCs had crossed the million-mile mark. The company’s software has now self-driven the equivalent of 75 years of typical US adult driving.


Photo : Dong liu /